IFES EUROSHOP BRIEFING

 IFES is the Association of National Federations, mainly active in the field of designing, planning and producing temporary 3D constructions.
IFES wants to promote and defend the exhibition service industry on an international level through:

• -active cooperation with all national member federations regarding any questions in the field
• -the promotion of collaboration between companies and organizations
• -the creation of interfaces where individual member companies can share information, common topics and problems
• -networking and hence sharing business on an international scale
• -lobbying on an international scale
• -promote the image and knowledge of the exhibition services and the exhibition industry as a whole
• -international training initiatives and exchanges
• -conflict mediation
• -proposals and actions to obtain more uniform technical and safety standards
• -data collection

 Euroshop is the three-yearly world exhibition of the POS and exhibition industry; Euroshop is an IFES showcase where it can meet its individual member companies and host non-member federations, the international trade press and other institutions.

 IFES main objective through its Euroshop participation is to underline, sustain and develop its brand notoriety.

 IFES wants to develop 2 themes :

• Sharing Knowledge
• Global Networking

 These 2 themes can be developed into several accents that need to be visualized :

• Know each other, Trust each other, Do business together
• Go beyond frontiers
• Independence
• Total services
• Competitive pricing
• International partners : UFI, EMECA, IELA

 The stand concept design should illustrate the fact that exhibition services are communication specialists, who go beyond any type of boundaries, be it nations, languages and cultures, economical sectors, building methods or applied materials or even media; it should illustrate that exhibition services cover activities ranging from a simple modular stand to the complete production of theme parks such as Expo 2000.

 The stand concept design should also be as 'immaterial' as possible, putting the accent on the communication 'choreography', the skilful, integrated use of all kinds of media, ranging from graphics over projection, light, multimedia to live acting.

FACT SHEET :

• Euroshop : Messe Düsseldorf, 23-27/2/2002
• Stand dimensions : probably 12 x 6 m
• Infrastructure :
  • Bar with running water and fridge
  • Closed storage with kitchen, fridge, dishwasher, shelves
  • 2^nd floor = seated meeting place
  • internet connection with on-line presentation

• IFES brand identity : www.ifesnet.org

BUDGET :

• The budget is limited at 16.250   (VA (VAT included)
• The proposal must include a sponsorship offer for a maximum of aspects involved in the production of the stand (f.e. : carpet, furniture, paint, multimedia etc.)

DEADLINES :

 All proposals inclusive indicative pricing must be mailed to the IFES secretariat : Beaulieulaan 6/1, 1160 Brussels, Belgium before April 27^th, 2001. Proposals arriving on a later date will not be taken into account.