Since face to face marketing in all forms has been put on hold, virtual alternatives have been given more attention than in the past. Many of these virtual solutions are pretty darn creative as well. So while most all live events have been halted we must now begin to prepare for the return of live events with different requirements. As exhibit suppliers, our clients have grown to embrace some virtual methods as a temporary alternative. As I talk to many of my peers in the exhibit industry, they all express their desire to get back to doing what we have done as soon as possible. The truth is, we will not be doing what we have done in the past the same any longer. The rules of the game have now changed.

Moss, a leading global provider of experiential marketing solutions for events, exhibits, retail and corporate environments, announces that Jason Popp joins the company as President and CEO effective November 2, 2020. Moss partners with customers around the world through its locations in the U.S., Germany and China.