IFES at EuroShop 2023

22.02.2023 | IFES Press Releases, News | 0 comments

IFES, International Federation of Exhibition and Event Services, is Exhibitor, Content partner as well as Homebase for the international Exhibition industry.The Association’s 500 sqm large stand is situated in Hall 1, Stand C64.


 IFES Global Village

The IFES Global Village is a little community in the Hall 1, Expo+Event Dimension at EuroShop. Central to our 17-stand Village is the “IFES market place”, where Visitors are more than welcome to meet, network and seek out new partners for existing or upcoming projects.

IFES will be showcasing its upcoming activities, including our presence at ExhibitorLIVE in Kentucky and our World Summit 2023, in Singapore in June as well as our development initiatives.



IFES is a first-mover on many relevant issues, one of which is sustainability. We are excited to elaborate on our global network’s uniquely sustainable way of working. Our trusted partners provide services locally anywhere in the world, thereby removing shipping and transport considerations, so that working with IFES members significantly reduces the carbon footprint and environmental impact of our customers’ exhibition or event. We believe that it is not only possible, but imperative to “Work local, globally!”

We have embarked on several initiatives over the past year towards embedding sustainability into the DNA of our industry, including pledging our support to the Net Carbon Zero Events movement and driving an Association-wide Sustainability movement including group ISO 20121 certification (more available in separate Press Releases).

IFES is partnering with fwd, and Messe Düsseldorf to bring you the “Think Sustainably–Act Responsibly stand (Hall 1 at Stand C65) at EuroShop – part of the Sustainable Trade Fair imperative. This is where Exhibitors can explore solutions across the 5 crucial points of Planning, Conception, Consulting, Logistics and Implementation, discuss their latest ideas with the experts, learn how to reduce, reuse and recycle their manufacturing materials and take their logistics a step further toward sustainability. 


 Contribution to offsetting

IFES is carbon footprint conscious and has calculated the impact of the Global Village at EuroShop 23, including all materials used (flooring, fabric, rigging, furniture, etc.) and the transport thereof. Most of the Exhibition elements are rental goods which will be reused (furniture, signage etc and roughly 10% of the wooden flooring) whilst other goods such as the fabric backdrops and carpeting are recycled product which will be further recycled after this project. The intention is to recycle the MonECOlino carpeting to serve as tables at our upcoming IFES World Summit in Singapore.

All carbon emissions will be compensated via a project in Turkey, in consideration of the recent earthquake disaster in that region.

Thank you to IFES member, Holtmann+  which has played a major role in realizing this process by extending their expertise and assisting with organisation; as well as to  “Fokus Zukunft” (www.fokus-zukunft.com), which will sponsor the evaluation.


IFES Talent Team

Our IFES Talent Team – the next Generation of Exhibition and Event professionals, is a group of young and motivated industry professionals, eager to learn, and teach, about latest trends.

Together with the experienced members, ITT aims to bring “fresh wind” to our industry, make a valuable impact on the association and inspire long-established company leaders to meet customer needs optimally by developing skills for the future of the industry.

ITT Committee representatives will be available to engage with industry entrants, interested under-40’s company representatives, students and visitors at the Newcomer / Students breakfast at the IFES Stand from 10.30 am on Thursday 2nd March. They will also present at the Expo + Event Stage later the same day.

17 IFES Members will be exhibiting together with IFES at the Global Village:

Since the range of Exhibitors covers the globe, the title “Global Village” is eminently suitable.


 Only the best ideas can be an IDIA

In addition, the Global Village will host the winners of the IDIA, IFES Development + Innovation Award. Now in its second year, this award is presented every three years at EuroShop with the aim of honouring outstanding innovations and developments in the trade show and event industry. This is where you can explore the very latest groundbreaking projects, products and services being showcased across the aisle next to the Expo+Event-Stage and discover the brightest IDIA’s that will take the 1st, 2nd and 3rd place awards for their efforts.

The IDIA Awards Ceremony will take place at the Expo+Event Stage on 26 February starting at 17:00. (Further information on IDIA can be found in a separate Press release).


Other IFES activities

As content partner, IFES is responsible for several other activities at EuroShop. One clear highlight is the Expo+Event Stage, which is situated across the aisle from the IFES Stand. Every day visitors to EuroShop can learn from different insightful industry-related presentations. IFES members will be presenting on a variety of topics with an international flavour; some highlights below:


Sunday, 26.02.2023

11.00 am opening of the Expo + Event Stage

IFES President Philippe Beille and Vera Viehöfer, fwd Vice President will give an outlook on global trends, changes and challenges in the Expo + Event Business.

12:00: “Insights on the Latin American Exhibition Market”, Annelise Hochmann

Diper Exhibitions, through its 35 years of experience in the construction of international stands, has built a solid team of Project Managers and an assembly team. Despite their main office being based in the United States, in Orlando, they will share their expertise and updated information on the venues where the most important fairs in LATAM are held. The post-pandemic accumulation in the fair calendar of the Capitals of countries such as Brazil, Argentina, Mexico, Colombia, and Chile generate a “boom” of events and exhibitions.

16:00: “Global Collaboration Network – Expanding Horizons with IFES,” Peter Theodorides + Joerg Zeissig.

IFES stands for a global network of the service industry for Events and Exhibitions. It creates a global collaboration space which enables excellence in performance and facilitates understanding of the developments and demands in the events industry. The strength of multinational collaborations is a contribution to the industry that meets both the interests of the industry and the needs of its customers.

Collaboration. Partnership. Change. Together everyone achieves more.


Monday, 27.02.2023

12:00:“Success factor collaboration” – together we achieve more.” Panel Discussion moderated by Jörg Zeissig with Nick Dugdale-Moore, David Friedrich Schmidt , Silke Schulte, Uta Goretzky, Joern Holtmeier, Ulrike Tondorf .

15:00: “Carbon Neutrality: A Practical Application”, Jason Popp.

Are you committed to becoming a more sustainable business but don’t know where to start? Have you committed to climate action but want to do more than just “buy credits” to reduce your carbon footprint? Join Jason Popp, CEO of Moss, for a practical discussion of how Moss has approached their carbon reduction journey. From goal setting to value chain definition – from minimization initiatives to choosing carbon offset projects, this presentation goes beyond theory and provides a step-by-step overview of how Moss started the process, actions it has taken, and future plans.

16:00: “Future of LiveCom”, Cathleen Bank + Jonas Burkhardt + Frederik Dallas

The world is constantly changing. Trends, perspectives, desires change. Transformation is required on the fly. Life is made up of impressions. LiveCom lets them stay and creates experiences that matter. Is your brand ready for the future?

LiveCom needs to be ahead of the curve. Creating, designing, shaping innovations. Serve customer needs before they arise. The LiveCom industry must see this as an opportunity, draw conclusions from it and actively engage in the change process to understand, serve, and secure the needs of the next generation today.

We want to discuss the future of LiveCom with our experts – from creative storytellers to experienced architects to multi-layered account managers. From different perspectives, we want to map trends in the industry, work out focal points and allow ourselves to discuss them critically.

17:00: “Exhibiting in Africa”, Justin Hawes.

Justin Hawes founded South African exhibition and events company, Scan Display, in 1996. The business has grown to become a leader in the African exhibition, events and display industries with a network of distributors in African countries including Botswana, Kenya, Lesotho, Mozambique, Namibia, Rwanda and Zambia.

The company has extensive experience working on infrastructure projects in Africa including the following large events:

  • Innovation Africa Summit 2022 in Lusaka, Zambia
  • Botswana Investment & Trade Conference 2022 in Gaborone, Botswana
  • Commonwealth Heads of Government Meeting (CHOGM) 2022 in Kigali, Rwanda
  • 2011 United Nations Climate Change Conference’s (COP17) Climate Change Response Expo in Durban, South Africa

Justin shares his experience of exhibitions in Africa, highlighting some of the challenges as well as the opportunities. He looks at the history of the industry in Africa, the potential of business tourism on the continent, and some of the ways to make exhibiting in Africa more efficient.


Tuesday, 28.02.2023

11:30: “Montecolino Recycling Carpet,” Nico Fontana.

From the manufacture of carpets, floor and wall coverings for living spaces to the evolution towards highly customized products and services for the exhibition industry. Montecolino turns to green.

In 2017, Montecolino treasured the experience of recycling industrial waste and began to recycle carpet after use; and the montECOlino recycling carpet project was born.

In a world where everyone talks about sustainability, it is important to measure performance to let the numbers speak. Recycled carpet or recyclable carpet: which is the best choice for the exhibition industry?

Circular Economy open towards other industries or Circular Economy closed within the exhibition industry, advantages and disadvantages, which model is better to adopt?

Wèp: the first exhibition panel with a stress mark on ecology, an innovative product and system.

Net Zero Carbon Event and the choice to sign the manifesto and support the initiative. The road to reduce 50% CO2 emissions by 2030.

12:30: “Expensive, rigid & complex. How in-person events have to renew their right to exist”, Dr. Christian Coppeneur Gülz.

After studying business administration in Vallendar, Rome and Los Angeles, Christian Coppeneur-Gülz completed his doctorate in business informatics and information management at WHU – Otto Beisheim School of Management. Since 2005, Dr. Christian Coppeneur-Gülz has been Managing Director of WWM GmbH & Co. KG.

With a focus on digitalization, process optimization and cost reduction in the field of live communication, he developed Expocloud, the leading event marketing automation platform with now over 7,000 international users. Whether cloud-based event management, automated visitor tracking or virtual event platforms – his pioneering spirit is revolutionising the industry. Dr. Christian Coppeneur-Gülz is a sought-after keynote speaker and regularly gives talks and lectures on the digital transformation of the live marketing industry. He is the author of the standard work “Event Resource Management.”

16:00: “Exhibiting in the North American Market”, Paco Collazo + Chris Griffin + Mark Johnson + Steve Riches.

Discover some of the best practices for working in the North American marketplace. This panel of experts from North America will share their thoughts on how to effectively navigate the unique challenges of working in the US, Mexico & Canada, discussing the following topics:

  • The State of the North American exhibition Industry.
  • Why exhibit in North America?
  • Challenges when exhibiting and/or producing events/activations.
  • Exhibition traits specific to North America
  • Design Differences in North America

17:00: “The Net Zero Carbon Events. Why would You want to part of this initiative?”, Edwin Van der Vennet,Joerg Zeissig.

  • General overview & status of the Net Zero Carbon Events initiative.
  • The Service providers in the Workstream “Smart Production and Waste Management”
  • Workstream members IFES and EDPA view on the -near- future of Events


Wednesday, 01.03.2023

14:00: “The 10 coolest things I have done in Event Greening,” Justin Hawes.

Justin Hawes founded South African exhibition and events company, Scan Display, in 1996. The business promotes sustainability by offering clients a variety of event greening programmes and implementing greening programmes in its offices.

Justin also founded the Events Greening Forum, a non-profit organisation that aims to promote greening practices within the Southern African events industry, in 2002.

With more than twenty years of experience in event greening, he has applied a range of eco-friendly initiatives to exhibitions and events. Scan Display has been acknowledged for its efforts in event greening, winning the UFI (The Global Association of the Exhibition Industry) Sustainable Development Award in 2013 and 2015.

Justin shares his experience in sustainability and discusses his 10 most interesting and innovative green event initiatives, including the introduction of the Sustainability Village at Meetings Africa, Africa’s largest business events trade show.

16:00: “EXHIBITOR Magazine’s EuroShop Awards”, Travis Stanton
Held once every three years, EuroShop sets the tone for the stand- and retail-design industries. Featuring inventive materials, unique concepts, and one-off creations, the trade fair offers endless inspiration for exhibit and event professionals the world over.

As the official stand design competition endorsed by EuroShop, EXHIBITOR Magazine’s EuroShop Awards honour the most impressive stands this trend-setting show has to offer. Hosted by Travis Stanton, Editor in Chief of EXHIBITOR Magazine, and Elke Mobius, the global head of retail and retail technology for Messe Dusseldorf, the ceremony features the event’s most spectacular, inspiring, immersive, and experiential exhibit designs. Come see which stands claim gold, silver, and bronze awards in five size-based categories, and which three are named People’s Choice Award winners for earning the most votes at ExhibitorOnline.com.


Thursday, 02.03.2023 – Newcomer’s Day

14:00 pm: “IFES Talent Team – Combining young creative ideas with the power of experience. We are the Future,” Vanessa Aguilar, Martijn Besaris
It will be up to the next generation of the Events & Exhibition industry professionals to take our industry forward. The Talent Team is a group for the under 40’s young talent working within the sector – a solutions-driven hub for knowledge sharing, collaboration and brainstorming.

Let’s put our heads together to resolve the common issues we face globally, share best practice and to highlight new innovations and the ever-changing requirements of the market.Together, the goal is to bring fresh wind to the industry, make a valuable impact on the association and inspire long established company leaders to meet customer needs optimally.

In this session, we will reflect on the following:

Why do we need young people in our Industry, what are their needs and how can we retain them in the Events & Exhibition Industry?



And there is one group of companies whom the whole industry wants to thank: The Sponsors of the IFES Global Village have offered tremendous support. In total, there are 20 companies that are contributing to the success of IFES at EuroShop 23. The contribution amounts to a third of a million Euros.


Contact details:

IFES AISBL, Rue de l’Amazone 2, B 1050 Brussels; www.ifesnet.org.
For further inquiries please contact:
Robyn D’Alessandro,  [email protected] , +27 67 684 3376


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