Acccording to the latest Freeman Trends Report, Gen Z is bringing big changes to events as they outnumber Boomers in the workforce and that’s going to have a significant impact on event business.
Have a look at the report to gain insights into how you can start addressing current and future impacts now as well as how organisers are aligning with exhibitors based on data collected over the past two years.
What You’ll Learn
- What it means for events now that Gen Z has officially taken over from Boomers in the workforce.
- How organisers plan to prioritise event outcomes and what the most anticipated challenges are.
- Where there are opportunities to align organiser and attendee values, and control costs.
Those answers and more are in the latest report.
