Don’t miss his presentation: 16 February, 11:30pm, Expo + Event Stage, close to the IFES Global Village (Hall 4 Booth 39)
A session about the “human factor” in the temple of Live communications.
Not many will talk about the last station, the last step when organizing a trade show partizipation!
The human beings who make the final and last conversion from contact into contract. How does that work? How to turn a nice concept into an awesome concept which makes you spent even more budget next year on Events and Trade Shows. Come the session of Han Leenhouts from the Netherlands and find out the importance of the Human Factor.