SUSTAINABILITY
SUSTAINABILITY SHOWCASE
Nolostand & Montecolino: Innovative Sustainable Stand-fitting Proposition
SUSTAINABILITY PILLAR: Environment, Social, Economic
CATEGORY: Product
Nolostand SpA & Montecolino SpA
Gianmaria Maccarani
[email protected]
[email protected]
ABOUT THE PROJECT
Fiera Milano, Nolostand and Montecolino decided to join their Research and Development (R&D) forces to launch an innovative and sustainable concept of creating stand-fittings: furniture will be created by recycled carpets used during the exhibition, with the ambition to carry out a sustainable customized stand-fitting offering proposition with certified measurement of the related CO2 emission reduction.
Learn more
THE RESULT
This initiative represents an innovative and sustainable proposition within the stand-fitting arena as a result of a strong engagement between a venue manager and one of its relevant stakeholders for the common purpose of reducing the environmental impact coming from stand-fittings. The initiative is entirely devoted to circular economy principles. Stand-fittings created by recycling the carpet can be in fact re-used for other applications and industries, resulting in a virtuous
